Sunday, June 3, 2012
My Book As A Gift
This afternoon my wife told me that she had recently bumped into a craftsman we know who had worked on our house. He's a great guy, and a true professional in an industry that isn't always known for professionalism. In fact, he's building a pretty impressive company with a strong culture. He mentioned to my wife that he's been really wanting to read my book but hasn't gotten around to ordering a copy of it.
When I see situations like these, where I know someone will truly get significant value from it, I like to send out a signed copy of my book as a personal gift. Of course, I don't just sign it; I inscribe it with a personal note that I think will be meaningful to the individual. Today I went ahead and sent one to this man. I'm confident that he'll not just enjoy it, but will put the book's lessons to good use as well.